Networking - the Magic of Questioning
To build a profitable network you must first understand and master the power of
questioning. You must prepare and ask good questions. You must anticipate and prepare for questions. You need
to ask yourself questions. A good networker asks good questions. Networking without good questioning is
doomed to failure.
You must prepare and ask good questions
Good questions will help you target the prime prospects that you want in your network. Good questions asked well
will engage your prospect. It will make them think. It might make them laugh. It will help them remember you. And
it will help them to help you. Good questions demonstrate forethought. Good questions don’t happen by accident.
Don’t try to wing it. Networking can be a big investement of time. Successful networking can be very profitable for
you. Why would you wing anything so important?
You must anticipate and prepare for questions
If you were summoned to a job interview you would think about and prepare answers to the questions you think you
will be asked. A networking event is a job interview. Think about, anticipate and prepare good answers for the
questions you might get. I met a financial planner at a networking event. She had a catchy opening line. Then I
asked her what books on financial planning she based her advice on. Her halting reply was that she did not support
any of the books out there. What a ridiculous answer. That ended the conversation as I dismissed her.
You need to ask yourself questions
These questions are most important to the success of your networking. Before you start networking ask yourself
about your purpose. What do you want your networking to do for you? How will you make your networking as productive
Some folks are afraid of questions. Why? Maybe they have something to hide. Maybe they are afraid to grow. People
who want to grow are learners and learners are people who ask lots of questions. Albert Einstein continually asked difficult questions of others
and especially of himself. Einstein would have been an incredibly effective networker.
Successful networking is about asking good questions.
© George Torok is the author of
“Your Guide to Networking Success”. He is the co-author of the national bestseller, “Secrets of Power
Marketing”, the first guide to personal marketing for the non-marketer. As host of the weekly radio show he
has interviewed over 400 business leaders. Order your copy of “Your Guide to Networking Success” at http://www.business-networking-tips.net/